Creativity could be your break.
I am often sadden when I see unexplored opportunities that can lead several Ghanaians out of poverty paid no attention. There are a lot talented craftsmen and craftswomen in this country who do not take their craft seriously. I have lost count of the number of times I have been disappointed by artisans in this country. I’m sure a lot of you can relate. Tell a carpenter the table is not straight and his answer will be “enye hwee” Our artisans have no regard for detail or quality. Most handicraft makers believe they can’t achieve a perfect finish because it is their assumption that things made by hand can never be perfect.To all who are inspired by my post and have plans of nurturing a fashion startup this is one idea to consider. TIPS
- Choose quality material (raffia), the higher the quality of your raw materials the more durable your final product will be and your customer would love you. Remember a good bag should last more than a year of continuous usage.
- The bottom of the bag should be firm and handles versatile and functional.
- Popular appeal; if your designs are not diverse and attractive chances are you would not sell many and you would still be completing with every other basket and bag weaver in Ghana.